Help City & Guilds’ quarterly B2B product offering fly high in the Further Education sector.
We created Release Clouds: a campaign platform that used abstract clouds as visual metaphors for C&G products and services. Each season is marked by its own distinctive cloud. The campaign is delivered four times a year across City & Guilds channels – social, print, OOH.
The sky's the limit. After launching in 2014, B2B customer engagement increased by 317%.
Gold Communicator Award 2015 : Best Photography